Partner with nzgirl

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Who is our audience?

Despite starting life as a teen site, nzgirl’s audience has grown up with us. We now reach 20 to 30 something women, and as you’ll see in the graph below we have more members who are over 30, than under 18!

We love to write about fashion, beauty, food, health and wellbeing, with ‘How Tos’ being our mainstay, our #nzgirlhacks.

We have 120K nzgirl members, a database of 30K newsletter subscribers, and a cumulative social media audience of 58K+ on:

  • Facebook – 38K, 95% female, 84% reside in New Zealand
  • Instagram – 11.8K, 83% female, 46% aged 25-34, 73% reside in New Zealand
  • Twitter – 4.5K
  • Pinterest – 3.7K

Our audience is 85% female and 15% male, 80% live in New Zealand with 47% residing an Auckland, and the remaining spread across New Zealand. The spread of age looks like this:

  • 22.72% aged 18-24
  • 33.31% aged 25-34
  • 20.57% aged 35-44
  • 23.40% aged 45+
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45% use Google Chrome and 42% use Safari, Apple’s own browser. Around 57% use Apple iPhone, iPad or MacBooks, with 63% accessing nzgirl through mobile phones or tablets.
We have a highly engaged audience, with around 30-50% engagement rates of our content (normal is 8-11%). It’s also 99.99% positive. We have 100K unique readers per month, which is high.


Partner with us!

We love to partner with brands to create unique content that showcases products or services. Here are some examples of our work:

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Fashion

Beauty

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Eats

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Beverages

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Travel + Life

Contact us

To request a rate card and discuss how to get your brand on nzgirl, please contact our agent:

Christine Stucki
BC.
bloggersclub.com
christine@bloggersclub.com
021 0223 6059

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